Adgine.net & Google AdSense compatibility
In the nearest future Adgine.net development team is planning to implement innovative functionality, ensuring stability of publishers’ income and facilitating an establishment of emerging advertising networks. Implementation of such functionality comes as a result of cooperation with Google AdSense.
Main point: Adgine.net zone code has been made compatible with Google AdSense. In other words, Adgine.net zones placed at publishers web-site may rotate AdSense contextual ads, if unoccpied by advertising networks’ ads at the moment. AdSense rotation starts automatically at unoccupied ad spaces.
New functionality not only solves the problem of unoccupied ad spaces more effectively than previously used fallback campaigns mechanism, it also guarantees stable income level for publishers regardless of infill rate of advertising spaces by ads coming from advertising network . This fact is especially important as it allows gaining publishers loyalty to emerging advertising networks.
However, network operators may limit the use of such functionality or have it deactivated.
Labels: Campaign management, Change Log, New functionality
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